Why do most recruitment businesses struggle to scale? Why are they so vulnerable to staff losses and market fluctuations? Most importantly, why do so many see profits and productivity declining even as sales increase?
Reliable Recurring Revenues are the holy grail of business scaling and Alison will show you how to secure these.
This session covers how to identify opportunities for RPO, Statement of Works and Managed Service Recruitment that provide regular repeat income. You will learn how the sales process differs from “spot” or contingency recruitment and how to sell persuasively at the most senior levels.
- Why “annuity business” transforms your P&L
- Why most recruiters are at risk of losing their best clients
- How to identify potential clients
- Gathering stakeholder support
- Understanding buyer issues
- Designing a process
- Costing and pricing
- Minimising business risk
- What a professional proposal and SLA look like
- Presenting your solution in a compelling way
1. They don’t have any confidence that they can deliver 100%
2. They don’t understand the more complex sales cycle
3. They are put off by the need for thorough costing, risk management and contracts.
4. They think it’s only for the big guys.
Leadership teams, senior sales staff and those involved in the profitability of your recruitment business.
Founder, RecruitmentLeadership Ltd
Alison is an award winning NED and strategic advisor. Working with recruitment business owners to help them achieve their objectives profitably, intentionally and with individuality.
She has nearly 40 years of experience in the recruitment sector working as a Managing Director and director of sales, operations and training for some of the most successful, listed businesses in the industry and their client organisations (Hays, Robert Half, Barkers Norman Broadbent, Penna Plc).
She established a specialised consultancy in 2013 , working with businesses across the recruitment spectrum to help them maximise performance, achieve competitive advantage and optimise cultures. Also an experienced executive coach, conference speaker, columnist and author:
“The seven behaviours of successful recruitment leaders”. (Amazon 5*)
She is also a host of the Recruitment Leadership podcast, won awards including Best International Recruitment Agency, Best Achievement through L&D, and Recruiter Best Recruitment Company transformation, awarded Honorary Fellowship of the REC for services to the industry, one of only 25 people worldwide to hold this honorific.